1588 documents
- Frederic Perdreau. DIVERSIFICATION, PERFORMANCE ET OPPORTUNISME MANAGÉRIAL. Gestion et management. Université Rennes 1, 2000. Français. ⟨NNT : ⟩. ⟨tel-04746833⟩
- Isabelle Prim-Allaz, Jean Perrien. THE RELEVANCE OF MACNEIL’S RELATIONAL NORMS TO UNDERSTAND THE EXIT OF A INTERORGANIZATIONAL RELATIONSHIP. First Nordic Workshop on Relationship Dissolution, 2000, Kuusamo, Finland. ⟨halshs-00471103⟩
- Laurent Vilanova. « Les déterminants du soutien abusif : une première approche empirique » Article paru dans Banque & Marchés n°47 Mai-Juin 2000 pp.42-56. Banque & Marchés, 2000, n°47 Mai-Juin 2000, pp.42-56. ⟨halshs-02418818⟩
- Yasmine Benamour, Isabelle Prim-Allaz. Transactional versus Relational Customer Orientation: Developing a Segmentation Tool in the French Banking Industry An exploratory study. 7th Relationship Marketing Colloquium : Delivering Value Out Of Bounds, Nov 1999, Glasgow, United Kingdom. ⟨halshs-00471317⟩
- Christine Sybord. L’enseignement des technologies nouvelles entre Pensée et Action. Systèmes d’Information et Management, 1999. ⟨halshs-04767882⟩
- Muriel Perez. LA PREVISION DE DEFAILLANCE D’ENTREPRISES : UNE APPLICATION NEURONALE A LA CLASSIFICATION. ISAI 99 Intelligent, Systèmes, Applications et Innovation, Jun 1999, PALAISEAU, France. ⟨halshs-00522134⟩
- Muriel Perez. Les réseaux de neurones prévoient les défaillances d’entreprises. Technologies internationales, 1999, pp.33-36. ⟨halshs-00522133⟩
- Isabelle Prim-Allaz, Bernard Pras. «FRIENDLY» COMPLAINING BEHAVIORS: TOWARD A RELATIONAL APPROACH. Journal of Market-Focused Management, 1999, 3 (3-4), pp.333-352. ⟨halshs-00470640⟩
- Isabelle Prim-Allaz. LONG-TERM RELATIONSHIP TERMINATION MODEL: A STUDY OF THE ANTECEDENTS OF THE SERVICE ENCOUNTER EVALUATION AND OF THE MAINTENANCE/TERMINATION DECISION. 12th EMAC Colloquium for Doctoral Students in Marketing, 1999, Berlin, Germany. ⟨halshs-00471033⟩
- Isabelle Prim-Allaz. RELATIONSHIP MARKETING OF SERVICES: AN ANALYSIS OF SERVICE QUALITY AND SERVICE ENCOUNTERS THROUGH RELATIONAL NORMS -A DYADIC APPROACH BETWEEN BANK ACCOUNT MANAGERS AND SMES -. 9TH WORKSHOP ON QUALITY MANAGEMENT IN SERVICES, 1999, Gothenburg, Sweden. ⟨halshs-00470984⟩
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